A business user wants to deliver different experiences to different segments within the same campaign, which testing option should they select?
Which three components of a server side campaign can be defined by a business user?
What is the Marketing Cloud Personalization terminology for the collection of products and content as well as related categories, and tags - such as brand, gender, style, keyword, and author?
What is the interaction studio terminology for the collection of products and content as well as related categories and tags - such as brand, gender, style, keyword and author?
If a developer needs to test a website where a beacon from a different dataset has been deployed, which feature of the Evergage Launcher needs to be enabled to simulate?
ETL feeds must follow explicit specifications and require which type of file format?
What ingredient could a marketer use as a backup in the event that the recipe serves too few or no items?
A business user wants to test the effectiveness of two CTA options, which testing option should the select?
Which three components of a recipe are optional when configuring a new algorithm?
If you want to compare the completion of two objectives based on a filter, what report would you use?
Which campaign type needs to be configured to setup the interaction studio connector for sales and service clouds?
What would a marketer include in a recipe if they want the visitor affinity score when showing recommendations?
Which ETL feed is used to bring campaign tracking data from marketing cloud messaging & journeys or pardot?
Which campaign type needs to be configured to set up the Marketing Cloud Personalization Connector for Sales and Service Clouds?
Which data feed integrates external system data into a user's profile leveraging identity attributes?
A brand's website is seeing high traffic but much of the behaviour is anonymous. How does
IS unify anonymous identifies?
A customer service representative for a bank is on the phone with a prospect and wants to promote the next best offer based on digital behaviour. How would they accomplish this in service cloud?
A brand wants to view campaign performance of specific groups of users. How would they view this within the platform?
In the user interface what is the visual representation of the data about a single visitor including preference?
Which ETL Feed is used to bring Campaign tracking data from Marketing Cloud messaging & Journeys or Pardot?
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TESTED 21 Nov 2024
